Meet Gogglebox’s new couch candies
13 genre-specific idents to make M&M’s synonymous with screen time, written and directed by us, brought to life by The Mill.
Reactive
3 reactive formats for the flexibility to reference the actual shows our ads are interrupting.
Social
2 cut-downs from the main TVCs for in-feed and social stories to further cement M&M’s role in screen time.
Cast & Crew
Director: Jeff Dates, The Mill
Producer: Maja McIntosh
Creative Director: Jim Stump
Art Direction: Will Thomas
Copywriting: Charlie Milton
Editor: Nick Blake
Sound: Nick Olsouzidis
Agency: The&Partnership
Client: M&M’s, Mars
Talent: Red & Yellow
VO: Billy West & JK Simmons